Advertising Executive Resume


BRUCE WAYNE

103 Peace Lane
Mountain View, CA 94034

650-325-1618

SUMMARY

Sales Professional with consistent track record of combining sales tactics with management skills with good business practices for positioning employers for profitability and long-term growth. Recognised for producing results with persuasive presentation, strong communication skills, sales closing skills, and negotiation tactics. Demonstrated abilities in customer relationship management, successfully completing sales quotas and utilizing a quick and sure approach towards problem solving.

AREAS OF EXPERTISE


  • Consultative Sales Management
  • Account Development and Management
  • Vendor, Customer Relations
  • Customer Requireents Assessment
  • Customer/Account Retention
  • New Products Introduction
  • Key Account Development
  • Territory Prospecting and Management
  • Training and Supervision
  • Contract Negotiations (Labor and Sales)

EXPERIENCE

The Daily Beagle, Salem, OR, 2005 - Present
Account Executive

Sold in retail advertising space in the assigned territory. Developed territory by retaining business relationships with over 150 existing and potential customers.

Created advertisements for existing customers and designed inquisitive advertisements for potential and existing customers. Researched earlier customer advertisings for determining feasible customers to meet sales quotas and identifing prospective customers for forthcoming special advertising sections. Designed proposals and assisted customers to develope proper marketing campaigns and programs based on individual goals.


  • Consistently achieved and retained sales quotas as a new sales representative in the retail advertising territory.

SKS Advertising, Portland, OR, 2003 - 2005
Account Executive

Effectively designed customer base through networking and prospecting. Successfully restored five key accounts for regular customers. Designed proposals, negotiated on price issues with suppliers and customers and coordinated drop n pick up shipments to trade shows all over the country.


  • Established a unique Customer Loyalty program and Sales Initiative efforts, which dramatically increased company wide sales and revenues by encouraging existing customers to buy “pre purchased” promotional goods in bulk quantities for prospective advertising needs. Implementation of the program requiring a pecuniary investment of $10,000, which resulted in an increase of 75% for individual customers sales orders in 2004.

Omnibus Transportations, Eugene, OR, 2002 - 2003
Assistant Terminal Superviser

Delivered numerous bulk products from Delaware to Eugene. Trained new recruits (experienced drivers) to load and unload goods in the three-month Training Program. Worked as an Assistant Terminal Superviser requiring learning software programs. Worked as a Traffic Manager if needed. Routed deliveries, dispatched, scheduled maintenance on equipments, trailers and trucks.

IOL Foods, Eugene, OR, 1998 - 2002
Driver

Delivered numerous food products to restaurants and grocery stores in a three-state area. Served two 2 year terms as a Shop Stewart for employees. Aided in dispatching, routing and managing of deliveries. Elected as th Trustee for employee Pension Fund Committee and aided in the negotiation program during two Labor Contracts.


  • Implemental in establishing and developing company wide Driver Training Programs, which offered “internal promotion” opportunities for over 25 employees over a two-year period (2000 - 2002). Successfully overcame understandings with the program by dealing to management concerns with effective solutions. Implementations of the programs served for increase in profitability through reduced training costs and employee turnover.

EDUCATION

Northwest Christian University, OR
A.A.S., Business Administration



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