Advertising Sales Professional Resume
BRUCE WAYNE
103 Peace Lane
Mountain View, CA 94034
650-325-1618
PROFESSIONAL SUMMARY
- Highly skilled Newspaper Advertising Sales Professional with vast experience in advertising, marketing, account management, business development, client relationship management and strategic planning.
- Proven skills in monitoring sales teams and supervising daily operations of multimillion dollar publications.
- Consistently surpassed sales objectives because of sales expertise.
- Implemental in maximizing revenue potential, flourishing client base and modifying client retention levels within highly competitive markets.
- Comprehensive experience in marketing, copy writing, presentation creation and collateral development.
PROFESSIONAL EXPERIENCE
Fischell Communications Group, 2003-present
Territory Sales Manager
Supervised sales responsibilities within the company. Managed business development initiatives. Monitored and trained sales representatives in regular job responsibilities. Introduced and developed new customer service processes.
- Outperformed sales quotas consistently.
- Played an important role in rising market share and sales levels through strategic planning and effective marketing programs.
- Increased customer retention levels in the saturated market.
The Legend, 2001-2003
Advertising Director
Managed regular operations in the advertising department. Instituted advertising targets on regular basis.
- Conceptualized and developed strategic advertising and marketing programs, resulting in higher revenue levels.
- Led customer expansion and business development efforts, optimizing revenue potential.
Allis Corporation, 2000-2001
Internet Advertising Sales Manager
Developed a corporate newsletter for publications in hardcopy and on the Internet.
- Participated in various aspects of advertisements including creation of advertising programs and designs of marketing collateral.
- Expanded business relationships with customers, which resulted in increased customer base.
Cooper’s Publishing, 1997-2000
Regional Sales Manager
Executed all tasks related to sales activities including telemarketing, business development, cold calling and lead generation.
- Handled account management activities for high profile clients.
Jackson Publications / Kids Health Magazine, 1993-1997
Regional Sales Representative
Supervised sales responsibilities in the assigned territory.
- Generated advertising revenues on daily basis.
EDUCATION
Bachelor of Arts, Major : Public Relations
Western Michigan University, MI