International Marketing Manager Resume

William Coleman
48, Jack Pine Road
New York, NY, 1762
666-0872-982

OBJECTIVE

A qualified marketing professional having over 8 years of strong experience, seeking a management level position in international marketing field.

SKILLS and ABILITIES

  • Exceptional interpersonal skills with ability to build solid professional relationships.
  • Well developed communication skills both written and verbal.
  • Excellent negotiation and presentation skills.
  • String time management and organizational skills.
  • Ability to juggle multiple priorities and meet deadlines.
  • Outstanding analytical skills with ability to recommend solutions, make sound judgments and carry out actions in effective manner.
  • Computer proficiency (MS word, MS Excel and PowerPoint).

PROFESSIONAL EXPERIENCE

Mattel – New York, NY, 1996-2003
International Marketing Manager

  • Responsible for the strategic management, development, coordination and execution of International Fisher-Price Friends brands strategy for the Disney Portfolio.
  • Responsible for analysis of brand positioning in key markets, lead product and category priority selection to establish opportunities for growth, brand positioning statement, brand identity and media strategy.
  • Supervised creative development for specific international commercials.
    Served as international primary contact with domestic product development teams and subsidiaries.

  • Responsible for international product development.
  • Overseen domestic TV development and production to assure creative international application.
  • Acted as liaison between affiliates and licensor departments.
  • Supervised international product availability to support key drivers launch to market.

Click E-Deals – New City, NY, 1991-1995
Marketing Representative

  • Assisted in the development of customer solutions by performing analysis of customer needs and available resources.
  • Evaluated alternatives and makes recommendations to the internal team.
  • Assisted in the preparation of internal presentations and supporting material.
  • Supported preparation of proposals by contributing to the development of statement of work, cost estimates and pricing to ensure customer requirements are addressed. Ensured proposal compliance at a detailed level.
  • Gathered and compiled strategic information into a consolidated package to facilitate the development of strategy and tactics with guidance.
  • Supported the approval process by contributing to the development of documentation and data to obtain necessary management approvals.

EDUCATION

Master of Business Administration in International Marketing
New York University, NY, 1991

Bachelor of Science in Business
Saint John’s University, NY, 1989