Sample Resume

Marketing Director

Objective

To work in Challenging demanding all my skill and efforts to explore and adapt myself in different field, and realize my potential and contribute to the development of organization with impressive performance.

Experience

Director, Product Marketing
Tech Data – United States

• Directed and provided leadership to a product management team, Product Sales Champions, and Salespeople to ensure consistent and rapid growth in revenues and profit with large, complex vendors and to drive vendor and customer programs.
  
• Developed and recommended short and long range strategic, divisional goals and objectives consistent with organization guidelines.
  
• Managed the increasingly complex relationships with the vendors and forges strategic alliances with these major vendor partners.
  
• Developed and implements new strategies to gain new markets, map product trends and technology in order to enhance the strategic partnership with the vendor.
  
• Supervises, coordinates and delegates merchandising, marketing, promotional and support activities performed by product marketing team and through dotted line and direct relationships with technical support, channel sales and marketing personnel, who are either funded by the vendor or dedicated to the product line.
  
• Worked in conjunction with support organizations to monitor pricing strategies and contract negotiations in order to increase market share.
  
• Calculated business measurements including market share, sales growth, composite margin, coop/MDF utilization, and resource and expense budget attainment.

Director, Marketing Communications
Genworth Financial, Inc. – Raleigh, NC

• Developed and Executed Business Wide Lender/Influencer, Consumer, and Regulator/Policymaker Marketing Communication Strategy to enhance perception of Mortgage Insurance and Genworth Mortgage Insurance and achieve vision of premier producer of products and services that borrowers want and lenders need.

• Leaded business effort to continue to change influencer & lender perception of MI & Genworth, coordinate with sales to execute.

• Build out Genworth borrower experience with continued clear linkage back to distribution to help drive business for Genworth and our lending partners.

• Worked with Government Relations team on Regulator / Policymaker communications strategy to influence outcome of key legislation / policy.

• Leaded Marketing Communications team including management of internal and external creative design and resources to execute strategy.

• Represented US Mortgage Insurance for execution / integration with Genworth-wide efforts including Web, Brand, Communications, Events and Public Relations.

• Executed event efforts consistent with business strategy including National Sales Meeting & signature customer events.

• Managed third party relationships – consumer research, printers, web designers, graphic artists, sales merchandise suppliers, etc. to execute strategy.

• Managed Marketing Communications Mix of Internet, Intranet, Brand, Collateral, Print and Electronic Advertising, etc to execute strategy.

Education

• BS in Commerce from California Baptist University (CA)

Skills

• Exceptional presentations and communications skills; Ability to “sell” strategically to senior levels
  
• Ability to handle multiple projects, multi-task efficiently and meet deadlines
  
• Ability to work with others in a demanding, fast-paced environment, manage multiple projects simultaneously.
  
• Strong analytic abilities
  
• Maintains grace under pressure, keeps a good sense of humor and contributes to a lively team environment.
  
• Passion for wireless technologies, mobile devices, and working for Palm.
  
• Sales experience a plus.