Marketing Strategist
Marketing Strategist
Rodriguez Taylor
P.O. Box 47
Chicago, IL 60601
Fax 45-76-89-23
P.O. Box 47
Chicago, IL 60601
Fax 45-76-89-23
Objective
To work in Challenging demanding all my skill and efforts to explore and adapt myself in different field, and realize my potential and contribute to the development of organization with impressive performance.
Experience
Strategist
Razor fish – Seattle, WA
- Contributed to the integration and growth of SO in the agency’s expanding international network.
- Educated internal constituents (Account Directors and Client Partners) about SO capabilities and benefits
- Coordinated with client service team members to develop web analytics material for incorporation within agency capabilities presentations, pitches, RFI’s, RFP’s, project estimates, project plans and Statements of Work
- Facilitated vendor presentations and conduct platform training and knowledge sharing in web analytics for the client and project team
- Managed select channel relations with agency Web analytics vendor partners
- Developed and implement web analytics consulting methodology and documentation best practices for use by the Web analytics platform group in its go-to-market strategies
- Partnered with internal constituents to build relationships with prospects.
- Lead SO efforts to up-sell and cross-sell solutions into new and existing client relationships.
- Leaded the implementation, data capture and report presentation of SO projects.
Account Strategist, Travel Vertical
Google – Chicago, IL
- Consulted with advertisers in executing their account strategy while controlling editorial quality.
- Monitored and analyze online marketing and campaign performance data in order to suggest structural and editorial improvements that will optimize ad campaigns.
- Leveraged your deep understanding of clients’ websites and products to develop creative content for their text ads.
- Encouraged advertisers to incorporate Google’s variety of ROI-oriented ad strategies.
Education
- BA Graduate from Colorado State University.
Skills
- A solid understanding of advertising, marketing and strategic brand management and how to best leverage these in a digital environment.
- A recent, demonstrated ability to consistently meet and exceed revenue goals.
- Solid, hands-on skills with MS Word, Excel and PowerPoint, MS Project and experience developing proposals.
- The ability to solve problems analytically and create a story through research and analysis of data.
- A strong customer service orientation and the ability to form long-term customer relationships.
- Strong communication skills (written and verbal), interpersonal skills, a positive attitude and the ability to thrive in a collaborative agency environment are required. High energy, results driven and self motivated!
- Strong presentation and problem-solving skills.