Product Promotion Specialist Resume

Jorge Smith
64, West Street
Pueblo, CO, 3872
771-8763-872

OBJECTIVE

Seeking a product promotion specialist position where I can use my experience and excellent marketing skills for the benefit of the company.

SKILLS, ABILITIES AND KNOWLEDGE

  • Excellent writing and media relations skills.
  • Excellent organizational skills.
  • Ability to handle a variety of projects simultaneously and work with all levels of management to ensure the timely completion and accuracy of communication projects.
  • Ability to work well under stringent deadline pressure with proven project management skills.
  • Outstanding written and verbal communication skills.
  • Ability to analyze and interpret data, particularly Sales Metrics Reporting and Interpretation.
  • Ability to communicate with all levels of management and company personnel.
  • Ability to handle multiple projects and tasks.
  • Knowledge of cable television products and services.
  • Excellent ability to use personal computer and software applications (i.e., Microsoft Word & Excel).

EDUCATION


Bachelor of Science in Business Administration
Colorado State University, 1993

WORK EXPERIENCE


Sales Promotion Specialist(2001-2006)
Charter Communications – Greenwood Village, CO
Duties Included:

  • Contributed to the Company vision of being the industry leader in customer service through quality, commitment, courtesy and teamwork.
  • Created, delivered and administered sales programs to help boost sales for all channels.
  • Developed and administered short term and long term incentive plans to motivate sales reps to increase sales volume and revenue.
  • Evaluated the sales reports, scorecards and analysis tools currently used by field sales management.
  • Updated the sales organization on a regular basis on the success of the incentive plans.
  • Completed regular analysis of ROIs on current and past sales initiatives to evaluate the program’s success.
  • Analyzed and audited the commission payment process for efficiency and accuracy.
  • Created, delivered and administered referral programs for the sales organization. Monitor and analyze (through ROI) the success and follow up on referral programs.
  • Provided current and accurate internal information for Sales.
  • Developed working relationships with Charter Business´s internal subject matter experts (SMEs).

Product Specialist(1997-2001)
National Product Services, Inc. – Pueblo, CO
Duties Included:

  • Maintained Product Portfolio, offer specifications and content.
  • Defined buyer, user personas, determined market messages, and value propositions for individual products.
  • Created Channel / Reseller/ Customer tools.
  • Monitored market, customer & competitive inputs and provide voice of customer product offer requirements.
  • Delivered thought-leading marketing content to for media events, blogs, e-tools, and other outlets.
  • Identified best opportunities for sales lead generation.
  • Facilitated customer and channel training creating and presenting effective presentations
  • Written product requirements and use scenarios for future products.

Product Demonstrator (1993-1996)
Campaigners, Inc. – Washington
Duties Included:

  • Built strong relationships with store managers and store customers.
  • Developed and maintained a significant knowledge base of products and programs that you are scheduled to execute.
  • Purchased products and demonstration supplies funds provided by demo expense card in advance.
  • Successfully followed all food safety requirements and regulations consistently.
  • Cleaned equipment and demonstration areas after use clean individual cart and general demonstration area.
  • Reported event success daily via our online reporting system.
  • Assembled and disassembled materials i.e. Point Of Purchase material/media and equipment i.e. microwaves, toasters, etc. used in events.